I overheard an inquiry the other day, which made me want to point out an important distinction to my gluten free friends. "Wait, regular Rice Krispies are gluten free now, right?" No, the regular, blue-boxed Rice Krispies still contain malt flavoring and, consequently, are not gluten free. Skip the traditional offering in the aisle and look for a new tan box, which screams out "Rice Krispies Gluten Free with Brown Rice."
The official website explains that "the new cereal is made with whole-grain brown rice and eliminates barley malt (the source of gluten in the original Rice Krispies cereal). Our gluten-free option is produced in a separate facility, and each batch will be tested to ensure its gluten-free status. You’ll find Rice Krispies Gluten Free cereal in the cereal aisle, right alongside the original Rice Krispies® cereal, and at the same price, too!"
Happy shopping!
The official website explains that "the new cereal is made with whole-grain brown rice and eliminates barley malt (the source of gluten in the original Rice Krispies cereal). Our gluten-free option is produced in a separate facility, and each batch will be tested to ensure its gluten-free status. You’ll find Rice Krispies Gluten Free cereal in the cereal aisle, right alongside the original Rice Krispies® cereal, and at the same price, too!"
Happy shopping!
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